Tuesday, June 30, 2009

The Economic Bandage Called Hyundai

Hyundai, the forward thinking South Korean Automotive Conglomerate knows what ails the American Economy and that is a need to inspire the American Consumer into consuming again. Hyundai, is offering American Consumers an opportunity to return their new Hyundai's in the event they lose their jobs without any eventual consequences to their credit.

Hyundai's Assurance Program applies to any New Hyundai purchase and is available to anyone, regardless of age, your health or employment history. Even if you are upside down on your New Hyundai when you give it back due to you losing your job. The Hyundai Assurance Program covers up to $7,500 of negative equity. It also covers if you become physically disabled, or lose your driver's license due to some physical impairment. It covers if you are transferred by your employer outside of the United States and it also covers you if you are self-employed and have to file for bankruptcy and it even covers. Lord Forbid, in the event of accidental death! You can get more information about Hyundai's Assurance Program here.

If, you aren't already impressed by Hyundai's Marketing Strategy, you may be pleased to know that Hyundai was the first automobile manufacturer to offer American Consumers a 10-Year, 100,000 mile warranty. Hyundai's 10-Year, 100,000 mile warranty help sway the American car buyer to see the South Korean Automaker as a viable alternative to purchasing an American car. Hyundai has steadily increased its market share in America since investing $1 Billion building an automotive plant in Montgomery, Alabama in 2002. Hyundai's commitment to the America automotive market and its host of groundbreaking practices such as "America's Best Warranty," its 10-Year, 100,000 mile Warranty Program, The Hyundai Assurance Program, was enough to change the thinking of more than one American Auto Manufacturer. You can get more information here about Hyundai's Warranty Program. Hyundai appears to be on a roll, in that it has also won many awards regarding the quality of their automotive construction in "Initial Quality Tests Study" by J.D. Power & Associates. Indeed Hyundai has come a very long way from its initial build quality that most Americans associate with the South Korea Automobile Maker. To read more about Hyundai's J.D. Power & Associate Report on "initial Quality Tests," go here.

How would you like to lock in the price of gasoline for an entire year? Well, if you buy a New Hyundai, you will lock in the price of gasoline at the price of $1.49 for the year. It's Hyundai's Assurance Gas Lock Program. The Assurance Gas Lock Program even includes leased Hyundai vehicles. The Hyundai Assurance Gas Lock Program runs from July 1, 2009 until August 31, 2009, so if you're interested in some of the best guarantees in the Automotive Industry, now is the time to go and make your purchase.

When you purchase a New Hyundai automobile you will get a special card that will give you the ability to purchase gas at $1.49 a gallon. The Hyundai Assurance Gas Lock Program Card will enable to get about 600 gallons of fuel, equivalent to driving about 12, 000 miles according to the Redwood City, California, the technology and risk management company PriceLock. New Hyundai Car Purchasers will be able to use the Hyundai PriceLock Assurance Gas Lock Card anywhere credit cards are accepted in the United States.

No matter what the gas price is when you use your Hyundai PriceLock Assurance Gas Lock Card, PriceLock pays whatever the gas price is and PriceLock collects the difference from Hyundai and you are only charged $1.49 per gallon for the gas. PriceLock is able to do this using its expertise in the financial and technology markets. PriceLock uses a hedge to lock in the price of gasoline. PriceLock purchases a "call" for gasoline at what it thinks to be a competitive price and locks it in with an options contract that allows it to purchase gasoline at a set price. If, Hyundai has the success that the Chrysler PriceLock Gas Card had for the American automaker back in the summer of 2008, Hyundai could increase sales traffic in their dealerships substantially. You can read more about Hyundai's Assurance Gas Lock Program here.

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